Colour
We’re on a mission to bring colour to our conscious choices. That’s why our bamboo lyocell fabric is dyed and digitally printed using Azo-free reactive dyes. Unlike conventional textile dyeing, which often relies on chlorine-based bleaches or carcinogenic Azo dyes, our dyes chemically bond to the bamboo lyocell fibres, meaning the colour stays vibrant even after multiple washes. Not only does this cut down on fading and the need for constant replacement, but it also reduces dye run-off into waterways and protects precious ecosystems1. Our bamboo lyocell is never bleached, retaining its natural strength and softness without unnecessary chemical processing.
The result is underwear that’s not only fun and expressive, but produced in a way that reduces harm and keeps our suppliers, customers and ecosystems healthier.
be part of the comfort evolution
Join the Bumboo sisterhood and get a first look at the future of feel-good undies. New styles. Smarter materials. Comfort levels you wouldn’t – but can – believe in.